3rd Annual Conference
ENGINEERING ENGAGEMENT
Connecting Employee Engagement, Customer Loyalty,
and Financial Results in Challenging Times

SCHEDULE-AT-A-GLANCE

MORE THAN 70 SEMINARS featuring an exceptional faculty of distinguished practitioners, academics and thought leaders.

Schedule by Learning Track:

(EE) - Employee Engagement

(MS) - Motivating Sales & Channel Partners

(CL) - Customer Loyalty

(MT) - Meeting & Incentive Travel

(PC) - Promotional Consultants

Schedule by Day:

(M) - Monday, September 28

(T) - Tuesday, September 29

(W) - Wednesday, September 30

(R) - Thursday, October 1

Monday, September 28
7:00pm – 10:00pm	Site Nite – A Brand for All Seasons, Four Seasons Hotel, Chicago
Tuesday, September 29
8:30am – 9:45am	Morning Keynote: Finding Hidden Gold in Your Organization: Riding out the Recession by Mining the Talent of Your People Session TMK01 – Room S105
9:00am – 10:15am	Engage Your Audience: Grow Your Business: An Engagement Primer Session TEE11 – Room S102a The Web “You.0”: The Next Digital Wave in Employee Recognition Session TEE12 – Room S102bc Defend & Extend Your Incentive Dollars Session TMS11 – Room S101a Selling Smart in Tough Times by Understanding the Four Personality Types Session TMS12 – Room S101b Customer Loyalty: Voices & Insights Drive Successful Programs Session TCL11 – Room S104a Ten for 2010: Loyalty & Engagement Trends Session TCL12 – Room S104b Fasten Your Seat Belts – It’s a Bumpy Flight: How to Survive So You Can Thrive Session TMT12 – Room S103bc Intro to Selling Incentives Session TPC11 – Room S106b
10:00am	EXHIBIT HALL OPENS
11:45am – 1:15pm	Luncheon Keynote: Power of 2: How to make the Most of Your Partnerships at Work and in Life Session TLK01 – Room S105 IMA Circle of Excellence Award Luncheon Session TLI01
2:00pm – 3:15pm	Merger Anyone? How to Effectively Merge Engagement & Recognition Programs Session TEE21 – Room S102a ROI³: Making the Recognition Numbers Sing Session TEE22 – Room S102bc Recognition Strategies that Create Engagement & Drive Results Session TEE23 – Room S102d Rewarding Green: Unique Perspectives on Being Eco-Friendly: Case Study with Home Depot & Ritz-Carlton Session TMS21 – Room S101a Secret Formula Revealed - A New Approach to Measurable Incentive Impact: Case Study with Coca-Cola Bottling Session TMS22 – Room S101b Leveraging Emotions to Leverage Loyalty Session TCL21 – Room S104a How Mature Is Your Customer Experience? Grow up to Competitive Advantage TCL22 – Room S104b Leverage the Latest Research to Justify & Improve Your Incentive Program Session TMT21 – Room S103bc Thought-Leaders Panel: Strategic Meetings Management in Challenging Economic Times Session TMT22 – Room S103a Principles of Results-Based Incentive Program Design for Promotional Consultants Session TPC21 – Room S106b
3:30pm – 4:45pm	Intrinsic Motivation: Find the Missing Link in Incentive Programs Session TEE31 – Room S102a Think Recognition Is Too Expensive? Learn to Build a Program with Real ROI Session TEE32 – Room S102bc How Your Technology Choice Can Make or Break Program Success Session TEE33 – Room S102d Winning in a Down Economy: How Targeted Recognition Can Get Your Sales Force Back on Track Session TMS31 – Room S101a Maximize Your Training Results by Integrating with Your Reward Strategy Session TMS32 – Room S101b Holistic Strategies that Turbocharge Customer Loyalty Session TCL31 – Room S104a Extending & Enhancing Traditional Loyalty Programs with Loyalty Shopping Session TCL32 – Room S104b Using Customer Loyalty Programs to Increase Top Line Sales: Regardless of Channel; with Hammacher Schlemmer, Claim Jumper Restaurants & Sunglass Hut/Luxottica Retail Session TCL33 – Room S106a Get the Best out of Your Stakeholders in a Down Economy Session TMT31 – Rom S103bc Protecting Your Program & Budget Through Your DMC Partner Session TMT32 – Room S103a “Campaign in a Box”: How to Pack a Punch with Integrated Marketing Session TPC31 – Room S106b
5:00pm	EXHIBIT HALL CLOSES
5:00pm – 6:30pm	IMA All-Industry Reception, sponsored by Sony and Movado Group, Inc.
Wednesday, September 30
8:30am – 9:45am	Morning Keynote: Finding the Right Combination: How the Most Effective Companies Unlock Reward Effectiveness Session WMK02 – Room S105
8:30am – 9:45am	SiteChicago IT&ME Educational Session Room S402b
9:00am – 10:15am	Leveraging Social Networking to Increase Engagement & Retention: Case Study with TD Canada Trust Session WEE11 – Room S102a Doing More with Less: Adapting a Reward & Recognition Strategy to Meet Economic Challenges: Case Study with T-Mobile Session WEE12 – Room S102bc Incentives in a Sales 2.0 World: What It Means for You Session WMS11 – Room S101a The Importance of Face Time & Other Key Strategies for Motivating a Sales Force: Case Study with Cisco Systems Session WMS12 – Room S101b The Value of Loyalty Programs in a Changing Economic Climate Session WCL11 – Room S104a Get Clued In to Experience Management: How to Keep Customers Coming Back Again & Again Session WCL12 – Room S104b Doggone Loyalty: A Fun & Effective Means to Create Your Action Plan for a Loyal Following Session WCL13 – Room S106a It's No Longer Just Personal – It's Business: Driving Significant Business Results Through Incentives Session WMT11 – Room S103bc Save my Meeting! Ten Ways to Cut Costs & Retain Quality Session WMT12 – Room S103a Peer-to-Peer Panel: Make a Client for Life: Using Promotional Products to Develop Client Relationships & Show ROI Session WPC11 – Room S106b
10:00am	EXHIBIT HALL OPENS
11:45am – 1:15pm	Luncheon Keynote: The Compelling Economics of Enterprise Engagement Session WLK02 – Room S105 MPI-CAC Industry Luncheon: Plant Your Feet Firmly in Mid-Air: Thrive During Fast Change Session WLM02 Site Power Lunch @ IT&ME Session WLS02
2:00pm – 3:15pm	Generation Motivation Session WEE21 – Room S102a Accelerate Strategic Initiatives with Online Recognition Tools: Case Study with Wolters Kluwer Session WEE22 – Room S102bc Build a Culture of Engagement & Improve Your Bottom Line: Case Study with WSFS Bank Session WEE23 – Room S102d Profitability Through Salespeople: Two New Studies Build the Case for the Value of Engaged Employees Session WMS21 – Room S101a Drive Channel Sales in a Slow Economy Session WMS22 – Room S101b Win the Battle for Customers’ Hearts & Minds: Case Study with Zions Bancorporation Session WCL21 – Room S104a Innovative Programs that Drive Customer Relationships, Retention & Sales Growth: Case Study with LexisNexis Session WCL22 – Room S104b To Meet or Not to Meet: Is That Your Question? Session WMT21 – Room S103bc Mitigating Reputational Risk in Meetings, Events & Incentives Session WMT22 – Room S103a > Slaying the Myths: What You Need to Know About Selling Retail Brands Session WPC21 – Room S106b CANCELLED
3:30pm – 4:45pm	One Size Does NOT Fit All: Recognition in a Down Economy Session WEE31 – Room S102a Rewarding Healthy Behaviors Promotes a Healthy Bottom Line: Case Study with the Kellogg Company Session WEE32 – Room S102bc Principles of Results-Based Sales Incentive Program Design for End Users Session WMS31 – Room S101a Learn to Produce Results in any Economy Session WMS32 – Room S101b Optimize Customer Loyalty: Talk to Their Listening Session WCL31 – Room S104a Create the Celebrity Experience: Insider Secrets to Delivering Red-Carpet Customer Service Session WCL32 – Room S104b Strategic Hotel Sourcing: Domestic & International Session WMT31 – Room S103bc Entertain Me: Why Entertainment Is a Value-Added Necessity Session WMT32 – Room S103a “Get in the Game” of Selling Incentives Session WPC31 – Room S106b
5:00pm	EXHIBIT HALL CLOSES
Thursday, October 1
9:00am – 10:15am	The Three New Rules for Leadership: It’s About People, People, People Session REE11 – Room S102a Developing Sales Incentive Programs with Impact Session RMS11 – Room S101a Strategies & Implementation of Loyalty Programs: Enterprise, Engagement & Economic Considerations Session RCL11 – Room S104a How Well Do You Know Your Market? What 2008/2009 Incentive Travel & Rewards Trends Mean for Your Business Session RMT11 – Room S103bc
10:00am – 2:00pm	EXHIBIT HALL OPEN